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A Revolutionary Retailer

John, the first of six children in his family, was a sickly child. Although he enjoyed reading and learning and going to school, he dropped out of school at fourteen to work for $1.25 a week as an errand boy for a Philadelphia publisher. He soon quit that job to become a stock boy in a clothing store–for $2.50 a week. During that time, he not only learned a lot about selling clothing but also wrote, edited, published, and distributed a little newspaper called Everybody’s Journal. It was designed for “young men who wish to rise in the world,” which was exactly what he intended to do.


Like all other businessmen, John wanted to make money, but that wasn’t the most important thing to him. A deeply religious man, John saw “every day [as] an opportunity to obey his religious convictions” and thereby please his Maker. He also wanted to “be of value to others besides himself.” He once said that his mission in life was “to do a full day’s work every day int he year, and to use its product for the uplifting and bettering of my fellow-men.”

John got this philosophy from his parents, who gave him his religious instruction. His father, who worked in a brickyard, set an example of hard work and frugality. His mother was a godly woman who taught her children to love God and read His Word. John especially recalled her teaching him “diligence, without which no man need ever hope to succeed in business or any other legitimate profession.”

Shortly after quitting his employment with Bennett, John was walking down the street when he heard music coming from a church as he passed it. He went in, listened to the choir, and gave his heart to Christ. From that day, he served a higher purpose.


John’s story is so impressive that it can’t be told or even summarized in one short blog post. Stay tuned for subsequent posts in which I will share more about this amazing entrepreneur’s successes and example.

[Copyright (c) 2017, Dennis L. Peterson]

#exemplars #JohnWanamaker #initiative #vision #entrepreneurship #Wanamakers

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©2020 by Dennis L. Peterson